Via Veneto is one of the most famous streets in Rome. The official name is via Vittorio Veneto, a little city of the North-east of Italy, where in 1918 the italian army won a decisive battle against the austrians which put an end to the first world war. People believe it a person name, so, as usual in Italy, the street is called with the only family name.

The street was planned in 1886 to link Via del Tritone with Villa Borghese on a land previously occupied by the stunning villa Ludovisi. Via Veneto is home to the famous Café de Paris and Harry's Bar, immortalised in Federico Fellini's classic 1960 film La Dolce Vita which was mostly centered around the Via Veneto area, as well known haunts for celebrities in Rome.This made the street famous in the 1960s - 1970s and turned it into a center for upmarket cafes and shops. Following a period of stagnation in the 1980s the street has now found a new life. Today some of Rome's best hotels are located here.